Riders of the Sierra Madre is a small company that provides motorcycle tours of Mexico so that patrons can explore the food, culture, people, history and climate of Mexico. They are committed to promoting Mexico’s tourism market and Pueblos Magicos’ quaint villages set amongst the mountains.
Riders of the Sierra Madre is a small company that provides motorcycle tours of Mexico so that patrons can explore the food, culture, people, history and climate of Mexico. They are committed to promoting Mexico’s tourism market and Pueblos Magicos’ quaint villages set amongst the mountains.
Objective
To minimize and overcome the fear of visitingMexico by using big photos that showcase the beauty of Mexico, include copy in the owner’s tone of voice, and share experiences from the tour from both the owner and past guests.
Client:
Riders of the Sierra Madre
Role:
Art Direction / UI
Tools:
Adobe XD
Agency:
Samuel Chun Design
